Creating Software To Advertise And Build Value: What You Need To Know
As we all get more Internet and mobile phone-centric, you see more and more software built to either promote or add value to a service or product. For example: Nationwide Insurance created an iPhone app for their customers to help them make the task of filing a claim easier. There is Revver who created an official plugin WordPress to make it easier for their users to display videos and earn money. Pizza Hut has an iPhone app that includes a game, ability to order food and receive coupons. And there are countless Facebook apps created by big name companies. I love it. On every project I have, I try to figure ways to build in an app or plugin to make people utilize the product more or spread the word about my web site but there are some issues which I’d like to highlight if you have been considering the same thing yourself

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Creating Software To Advertise And Build Value: What You Need To Know