Unique Experience 101

By Giovanni · March 25, 2009 · Filed in Marketing

A few years back I was hosting a workshop at the Four Seasons in Dallas.  I’ll never forget my experiences there.  EVERY business should go to Four Seasons Customer Service University. I remember walking into the hotel restaurant for breakfast.  Half asleep, the lady at the front asked for my name and room number, then sat me at my table.  Within a few minutes, a waiter came by and said “Hello, Mr. Marsico.  How can I help you?”   5 minutes later, a gentleman came out from the back…not sure of his position, but he was cleaning tables, and said “Oh hello, Mr. Marsico!  I hope your breakfast is great today!”  It took 3 people to use my name before I fully woke up and realized that they had never met me before!!  Such a small thing that made a HUGE difference. Later that day… I was in the workshop room and ran out of sharp pencils for the attendees.  I leave the workshop room with a bunch of dull pencils and there was a random caretaker walking by…saw that I was a little flustered, he asked if he could help.  I told him I needed sharp pencils and he said “No problem.  They’ll be right here” and he took care of it for me!  I’m sure that’s not his ‘role’, but what an amazing experience. We could all learn a thing or two from the Four Seasons team.

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Unique Experience 101

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